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Content That Can Help You Stimulate Demand Post COVID-19
When the world changes as rapidly as it does today, one of the greatest challenges businesses face is – staying relevant to the target audience. This is where using content to stimulate demand post COVID-19 comes into play. With regard to brands, long-term studies have shown us that the right approach during economic uncertainty is not to cut down on, but to increase your marketing spend.
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Safe Video Production Protocols
We look at this as an ‘essential personnel only’ kind of a situation. Most collaboration happens remotely and we restrict the size of the crew to be as lean as possible to ensure there isn’t unnecessary gathering of people during shoots.
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4 Ways Your Brand Can Build Goodwill
At the India Pavilion at Cannes Film Festival’s Marche Du Films, a panel titled ‘Filming in India – A world of opportunities‘ discussed how India has become increasingly shooting-friendly after almost a decade of efforts and how ease in permissions has fuelled a boom in filming projects in the country – with the aim of sustaining this and turning India into one of the most coveted content producers.
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