5 ads that went viral and why we love them
Most marketers are baffled by the way in which videos go viral. It is difficult to figure out exactly why one video becomes an overnight internet sensation while another barely creates a whisper online.Read more
Investing In Video Content During COVID-19?
What implications does investing in Video Content have during COVID-19? What’s the best way to communicate with customers and what do brands need to be wary of?Read more
4 Ways Your Brand Can Build Goodwill
At the India Pavilion at Cannes Film Festival’s Marche Du Films, a panel titled ‘Filming in India – A world of opportunities‘ discussed how India has become increasingly shooting-friendly after almost a decade of efforts and how ease in permissions has fuelled a boom in filming projects in the country – with the aim of sustaining this and turning India into one of the most coveted content producers.Read more