Related Posts

Hacking Talking Head Videos
There’s so much a brand can do with nothing but a laptop and a webcam. Startups have been hacking their way through video marketing collateral since the beginning of time. However, with social distancing and contactless being buzzwords of today, ‘Talking Head’ content or ‘video bites’ have taken on a new meaning. Brands – both big and small – are constantly relying on finding the safest ways to communicate with their customers and consumers.
Read more
8 brands that leveraged cause marketing to go viral and gain popularity
Contrary to popular belief, cause marketing is not a 21st century phenomenon. The earliest example is documented in 1976 when Marriott paired up with March of the Dimes – a nonprofit that worked towards preventing birth-defects in babies.
Read more
The 6Ws of a Good Video Brief
The first step to a great video is a killer brief. Here’s our cheat sheet to write a smart, concise and wholesome brief that kickstarts the creative process and streamlines your marketing goals. All it takes is crafting the right answers to the 5Ws and 1H.
Read more