Detailed production briefs to kick start your project
We believe in being thorough in everything we do. And that includes the briefing process. All our creative briefs are crafted by Client Partners and Project Managers who know this business and yours like the back of their hands.


Detailed production briefs to kick start your project
We believe in being thorough in everything we do. And that includes the briefing process. All our creative briefs are crafted by Client Partners and Project Managers who know this business and yours like the back of their hands.

Intent mapping
1. What action(s) do you want your video to drive?
2. Who is your target audience?
3. What channel(s) will your video be deployed in?
Research
Our Client Partners and Project Managers are experts in understanding your business and the behaviour of your target audience. More often than not, they also deep delve into what your competition is doing and this helps us come up with ingredients for clutter-breaking videos.


Research
Our Client Partners and Project Managers are experts in understanding your business and the behaviour of your target audience. More often than not, they also deep delve into what your competition is doing and this helps us come up with ingredients for clutter-breaking videos.

Aligning with your vision
We’re in this together and our briefing process reflects that. We ask you for references you love and ask that you define your brand guidelines to the tee, so we set the parameters for your video.
Sharing
Share the brief document with your team and anyone who’s a part of the project so they get to put in their ideas and we’re all on the same page. Once we lock on the brief, the creative team gets to work! The approach note, references, and mood boards are also shared with you ahead of scripting and the design process.


Sharing
Share the brief document with your team and anyone who’s a part of the project so they get to put in their ideas and we’re all on the same page. Once we lock on the brief, the creative team gets to work! The approach note, references, and mood boards are also shared with you ahead of scripting and the design process.
Explore portfolio
Explore portfolio

India.TVC.Retail.
MindBowlin’ Bowls By Danish Sait – Swiggy and The Bowl Company
India.TVC.Retail.
Metro Wholesale | Quality Spices and Dry-Fruits
India.Social Media Content.E-Commerce.
Trell Packaging
India.Documentary.Textile.
Project Loom | Jamdani
Global.Marketing.ITES.
Business Agility
Asia.Testimonial.Education.
CoLearn | Teacher Recruitment in Jakarta
Global.Social Media Content.Creative.
Here’s to 2021!
Global.Demo.SAAS.
Vymo for Salesforce
Global.Case Study.ITES.
Vale | A Covid-19 Case Study Video
India.Documentary.Jewellery.
Jewels of Chettinad
India.Hiring.Technology.
ThoughtWorks Culture
Global.Explainer.Technology.
Hansel.io
India.TVC.Retail.
Metro Wholesale | Not A Mistake
India.Case Study.Logistics.
Locus
Global.Brand Launch.ITES.
Infosys Equinox
India.vision.Furniture and Electronics.
Don’t Just Own, Smartly Own
Australia.Brand.ITES.
Wipro Australia
India.Campaign.Security.
Heroes at MyGate
India.Recruitment.SAAS.
Hotel Superhero
Global.Short Film.Non Profit.
Women Build
India.TVC.Healthcare.
CloudNine
India.Marketing.Education.
Jigsaw Academy
Global.Event.ITES.
Confluence Event Kick Off
India.Thought Leadership.SAAS.
Talent & Tech FirstRead Success Stories
Read Success Stories
Get a custom quote
Send us your brief and we’ll get back to you in the next 24 hours